Anametrix

"Cracking the customer code requires making the right offers at the right time to the right people through the right channels, essentially transforming an ocean of real-time data signals into right-time marketing.” - Pelin Thorogood, President and CEO, Anametrix.

Anametrix is a cloud-based, real-time, marketing analytics platform that transforms Big Data into actionable insights forright-time marketing. By collecting, analyzing and making sense out of data from virtually any engagement source, Anametrix enables clients to act on multichannel data to drive revenue and profitability.

The data explosion in social, mobile, digital and traditional media has created a whole new set of challenges for business. There's no longer a clear path to purchase in this multichannel world as consumers visit websites and brick-and-mortar stores; click ads; monitor their mobile phones for offers; research products and services online; and look for social mentions and recommendations. The volume and variety of the data on every aspect of the customer journey is so daunting that marketers often don't know which questions to ask – or how to do it in an efficient way to derive actionable insights.

Anametrix solves this challenge by presenting a holistic view of paid-, owned- and earned-media effectiveness to improve campaign results; lower acquisition costs, and expand customer lifetime value. The platform allows marketers to perform ad hoc analysis of consumer search and engagement patterns, demographics, social graphs and campaign activity, and correlate consumer response against corporate financial data. In addition to presenting real-time, cross-channel analytics dashboards and historical reporting, Anametrix delivers predictive analytics for easy forecasting. Armed with a deep understanding of their levers of change, marketers can reallocate their marketing mix to achieve the desired future.

Founded in 2010 by the trailblazing team behind WebSideStory, Anametrix has headquarters in San Diego, CA.

Learn more at http://www.anametrix.com/.

BitBang

BitBang provides web analytics consulting services and solutions for companies looking to achieve success in their e-business initiatives. BitBang combines technology and methodology to communicate, learn and build strong online relationships. BitBang offers its vendor selection, analysis, implementation, business processes, reporting, configuration, testing and training expertise to organizations that recognize web analytics and customer experience management as a key factor for business success.

For more information visit, http://www.bitbang.it/ and http://www.webanalytics.it/.

You can also read our Web Analytics blog at http://blog.webanalytics.it/.

Blast Advanced Media

Blast Advanced Media is an analytics consultant helping mid- to large-size businesses customize their analytics solution to get straightforward, actionable insights they need to succeed. From custom implementation and training by certified experts, to seasoned performance analysis, Blast Advanced Media helps optimize analytics to improve your entire business - creating a culture of optmization for maximum marketing ROI. Reviewing your business goals, Blast Advanced Media helps you develop the right strategy and set up proper key performance indicators to track, measure, analyze and optimize all online initiatives across multiple marketing channels.

For more information visit, http://www.blastam.com/.

BrightTag

BrightTag is building a new technical foundation for the next generation of online marketing. The company helps marketers and web analysts make online data instantly useful in any web or mobile application while solving fundamental privacy, data quality and site performance challenges. Traditional methods of connecting websites to marketing and analytics services rely on individual tags and pixels that create silos of data. The BrightTag ONE™ integration platform redefines the way data is collected and shared, enabling sites and services to connect directly in real time. BrightTag’s clients include many of the world’s top brands and hundreds of online service providers continue to integrate their technology with BrightTag ONE. BrightTag was named by VentureWire and an independent board of review at Dow Jones as one of the 50 most innovative technology companies of 2011 and a member of the FASTech50.

For more information visit, http://www.brighttag.com/.

Brooks Bell

Brooks Bell is the only optimization firm focused exclusively on enterprise-level A/B split testing, targeting and optimization services. We help companies using enterprise-level testing platforms such as Adobe®Test™, Monetate and Optimizely to improve their on-site testing capabilities and scale their optimization practices. Our testing strategy results in a data-driven company culture, more clarity about your customer needs, better UX and higher conversion rates.

For more information, please visit our website at http://www.BrooksBell.com/.

Cardinal Path

Cardinal Path is one of the largest digital intelligence and measurement consulting firms in North America. Cardinal Path leverages its strategic partnerships with global leaders including Google and Adobe to provide its clients comprehensive consulting and global best practices in the fields of web analytics, usability testing, search engine marketing and optimization. In addition to consulting services, Cardinal Path also provides industry leading Google AdWords and Analytics training at venues throughout North America. The firm has offices in Phoenix, Boston, Chicago, San Francisco, Ottawa and Vancouver.

For more information, please visit: http://www.cardinalpath.com/.

Cognizant

Cognizant (NASDAQ: CTSH) is a leading provider of information technology, consulting, and business process outsourcing services, dedicated to helping the world's leading companies build stronger businesses. Cognizant combines a passion for client satisfaction, technology innovation, deep industry and business process expertise, and a global, collaborative workforce that embodies the future of work. As one of the largest providers of Web analytics services, Cognizant is dedicated to helping clients strengthen their customer relationships by leveraging its technological expertise, industry intelligence and execution excellence. With a strong global talent pool, Cognizant offers a comprehensive portfolio of digital measurement and customer experience management solutions for the Web, mobile, and social channels which help clients understand, proactively anticipate and act upon online customer behavior. With over 50 delivery centers worldwide and 130,000 employees, Cognizant is ranked among the top performing and fastest growing companies in the world.

For more information, please visit http://www.cognizant.com/.

comScore

comScore is a global leader in measuring the digital world and the preferred source of digital marketing intelligence. Through a powerful combination of behavioral and survey insights, comScore enables clients to better understand, leverage and profit from the rapidly evolving worldwide web and mobile arena. comScore provides syndicated and custom solutions in online audience measurement, e-commerce, advertising, search, video and mobile and offers dedicated analysts with digital marketing and vertical-specific industry expertise. Advertising agencies, publishers, marketers and financial analysts turn to comScore for the industry-leading solutions needed to craft successful digital, marketing, sales, product development and trading strategies.

For more information, please visit http://www.comScore.com/.

Convertro

For more information, please visit http://www.convertro.com/.

Demandbase

Demandbase is the first targeting and personalization platform for B2B, transforming the effectiveness of marketing programs and marketing’s ability to impact revenue. While personalization tools have long existed for B2C, until now, none were geared specifically to enable B2B marketers to make online interactions more effective, delivering the right message at the right time. Without the use of cookies, Demandbase’s patented identification technology bridges the gap between known and anonymous web visitors by identifying and segmenting the companies visiting a website, and providing detailed, targetable business attributes in real-time. Demandbase integrates with other sales and marketing technologies to deliver unique intelligence about web visitors, and better attract, convert and retain the right customers. Enterprise leaders and high-growth companies alike use Demandbase to drive better marketing performance.

For more information visit http://www.demandbase.com/.

eClerx

eClerx is the leading knowledge process outsourcing company providing middle and back office operational support, data management and analytics solutions to sales and marketing organizations of over 50 Global Fortune 500 and Internet Retailer 500 scale companies. With a particular focus on the burgeoning digital marketing universe and the industry’s largest offshore 3rd party digital analytics team, our clients are among the world’s leading Online Retail & Distribution, Software, High Tech and Industrial Manufacturing, Interactive Media and Entertainment and Travel & Leisure companies.

Incorporated in 2000, and public since 2007, we provide our clients with expertise in consulting, rigorous process work-flows, automation and improvement and robust outsourcing solutions to help reduce costs, drive actionable insights to lead fast-paced markets and correct long-standing process inefficiencies. With over 5,000 professionals across six delivery centers worldwide, no job is too large or complicated. Our corporate offices are based in New York, London, Silicon Valley, Seattle, Austin, Chicago, Dublin, Singapore and Dalian (China).

For more information, visit www.eclerx.com/sms.

Encima Group

Founded in 2006, The Encima Group is a premier services and solutions organization focused on enabling our clients' success through Analytics, Business Intelligence, and Operations excellence. Our clients benefit from our Multi-Channel perspective, including deep industry expertise in Digital Analytics and Digital Operations.

For more information, visit www.encimagroup.com.

Ensighten

Ensighten was founded in 2009 to solve the growing problems of online data collection. As the use of tracking tags and web analytics tools increased, so did the challenges of implementing, customizing and changing those tags. Ensighten has stepped up to provide organizations with a flexible and secure way to manage their tags, removing the burdens of resource and time expenditures and empowering marketers, web analytics specialists and IT staff to take control of their tags. With its patent-pending technology and team of innovative leaders, Ensighten is leading the way to a streamlined, stress-free tagging future.

For more information, visit http://www.ensighten.com/.

Expedia

Expedia delivers consumers everything they need for researching, planning, and purchasing a whole trip. The company provides direct access to one of the broadest selections of travel products and services through its North American Web site, localized versions throughout Europe, and extensive partnerships in Asia. Serving many different consumer segments – from families booking a summer vacation to individuals arranging a quick weekend getaway, Expedia provides travelers with the ability to research, plan, and book their comprehensive travel needs. Expedia-branded Web sites feature airline tickets, hotel reservations, car rental, cruises, and many other in-destination services from a broad selection of partners.

ForeSee

Large or small, public or private, no company can exist without satisfying its customers. Helping our customers deliver even greater satisfaction to their customers is our passion at ForeSee Results. We have collected 58 million Voice of Customer responses (completed surveys) to date and have over 1000 measurement implementations in place. Raising the satisfaction bar starts with rigorous measurement. You won't find another company that measures customer satisfaction as accurately as we do. That's because we deploy our surveys and online tools using the widely respected American Customer Satisfaction Index methodology. Headquartered in Ann Arbor, Michigan, ForeSee Results was founded in 2001 and has grown to a team of more than 200 professionals, including research analysts, usability auditors, and technical specialists. We continually strive to offer our customers in North America, and around the world, the industry's most innovative and integrated set of customer satisfaction analytic tools.

For more information, visit http://www.foreseeresults.com/.

Insight Rocket

For more information visit http://www.insightrocket.com/.

Inspire Synergy Limited

Optimize Your Web and Exploit Potential Markets. Inspire Synergy is passionately providing web marketing strategy, design and web application development to achieve remarkable success online. Inspire Synergy is based in Hong Kong.

For more information visit http://www.inspiresynergy.com/.

Intellignos

Intellignos is an interactive marketing optimization company that specializes in improving ROI using unique Research & Analytics practices and tools, and provides support to businesses that need to reach real impact on their marketing goals.

Our Online Research services allow companies to better understand the behaviors, attitudes and preferences of online consumers, in order to improve their marketing efforts and strategies.

In addition, our Web Analytics solutions allow companies to gain relevant and insightful information to help decision making, and improve conversion by generating more engagements, leads, subscriptions and sales.

For more information, visit http://www.intellignos.com/.

iPerceptions

By helping our clients understand who is coming to their online channel, for what reasons, and how well they are able to complete their tasks, iPerceptions is providing tactical and strategic decision support that is changing the way many of the world’s leading companies are doing business online. Our free tool, 4Q, and enterprise solution, the webValidator, turn thousands of data points into easy-to-understand strategic and tactical decision support for website marketers.

For more information, visit http://www.4qsurvey.com/ or http://www.iperceptions.com/ .

IQ Workforce

IQ Workforce is the leading staffing company for the global digital measurement community. They deliver hard-to-find talent across the spectrum of digital measurement, from site analytics to optimization & testing, social, mobile, display and search analysis. Offerings include: contract, contract-to-hire, full-time placement and recruitment outsourcing.

For more information, visit http://www.iqworkforce.com/.

J&J

Caring for the world, one person at a time, inspires and unites the people of Johnson & Johnson. We embrace research and science - bringing innovative ideas, products and services to advance the health and well-being of people. Our approximately 128,000 employees at more than 250 Johnson & Johnson operating companies work with partners in health care to touch the lives of over a billion people every day, throughout the world.

For more information, visit http://www.jandj.com/.

Nabler

Founded in 2004, Nabler has swiftly grown into a full-service, new-age, digital analytics company. With over 6 years of extensive experience in web analytics, our expert analysts help some of the top 500 global brands to analyze digital data, allowing them to make smarter, data driven, marketing strategies. Services include site analytics, campaign reporting, implementation, social-media analytics and software services for custom WA solutions. Nabler is based in Bangalore, India.

For more information, visit http://www.nabler.com/.

Nebo

Nebo is a human-centered interactive agency. We believe that great work comes from understanding the needs, wants and perceptions of your audience. This human-centered approach informs everything we do. With expertise in interactive marketing strategy, web design, user experience, search engine optimization, pay per click management, conversion rate optimization and content management systems, Nebo has helped its clients achieve their digital goals.

visit http://www.neboagency.com for more information.

ObservePoint

ObservePoint is committed to improving online measurement data and enabling companies to have confidence in their data-driven decisions. With SiteAudit, the most robust web analytics tag auditing solution ever made, web analysts finally have the power to fully automate their web analytics implementation quality assurance. ObservePoint tells analysts when their implementation needs repair. ObservePoint – Trust your data.

For more information, visit http://www.observepoint.com/.

OMD

OMD is a leading global full-service media planning and buying company with a broad range of capabilities serving clients in over 140 offices in 80 countries. It is among the largest media networks in all regions of the world, providing 15,000 client brands worldwide a full complement of media and communications resources. In addition to local country offices, OMD operates regional "hubs" in New York, London and Singapore.

For more information, visit http://www.omd.com/.

Optimizely

Optimizely is a world-class website optimization platform, providing A/B and multivariate testing that is incredibly powerful and easy-to-use. Optimizely enables users with and without technical expertise to make dynamic changes to their websites, test the variations to live traffic, gather immediate results, and start achieving goals. Over 3,500 enterprises have adopted Optimizely, including Starbucks, Disney, Salesforce, eBay, Weather.com, Demand Media, and Crate & Barrel. A staggering 190,000+ experiments have been run on the Optimizely platform and the number is growing rapidly, as more individuals and businesses alike realize the power of data-driven decision-making.

For more information, visit http://www.optimizely.com/.

Pointmarc

Pointmarc, founded in 2006, is a digital analytics and management consultancy. We empower companies with world-class best practices to drive revenue and maximize the impact of their digital presence and efforts. Our team of certified experts and analysts deliver solutions for managing testing/targeting/segmentation process, analytics solution design, data visualization, performance measurement, and marketing operations. Our work enables our clients to focus on the right data and make actionable business decisions. Pointmarc is technology agnostic, helping companies of all sizes to define and validate their business objectives in order to design, implement, optimize and operationalize the measurement technologies that they’ve invested in. Pointmarc works with some of the most dynamic and innovative companies on the planet and we are proud and grateful for the trust our clients have put in us. These include clients such as Microsoft, Disney, Rhapsody, Yahoo and Expedia amongst others.

Get to know us and the power behind technology + data and your business. Visit http://www.pointmarc.com/.

Predicta

Predicta is a Brazil-based online communications intelligence company. Our proposal is achieved through the use of proprietary technology for online campaign management/tracking, web analytics and behavioral analyses, behavioral targeting and segmented publisher-side adserver strategies. Clients include prestigious advertising agencies such as JWT, BBDO, DDB, and Ogilvy, and world renown brands such as Volkswagen, McDonald’s, Citibank, Intel, Coca-Cola and American Express.

For more information visit http://www.predicta.com.br/.

SAS Web Analytics

SAS Online Analytics solutions turn web data into key metrics specific to your business, enabling you to determine the success of your online operations from both a customer and channel perspective. Using online analytical data, organizations can proactively refine overall business strategies in order to drive profitable revenue growth. SAS is the world's leader in business analytics software, delivering the breakthrough technology you need to transform the way you do business. SAS provides an integrated process for analyzing data from every customer touchpoint and gaining the predictive power to drive change at every level. SAS Customer Intelligence provides the vital knowledge needed to help organizations build a marketing-ready enterprise and create a sustainable competitive advantage.

For more information, visit http://www.sas.com/software/customer-intelligence/.

ShinyStat

With more than 250,000 active users, ShinyStat is Italy's leading web analytics platform. Distributed by Shiny, the Internet company started in 1994 at the University Campus of Savona, ShinyStat was developed to provide the most effective real-time website traffic metric tools. ShinyStat is focussed on the integration of e-commerce and search-engine positioning, providing a comprehensive tool suited to enhance the effectiveness of the most demanding e-business activities.

For more information, visit http://www.shinystat.com/.

SiteSpect

SiteSpect provides the world's only non-intrusive optimization platform, enabling web and mobile marketers to significantly improve key metrics such as conversion rate and engagement. SiteSpect's solutions include rapid A/B testing, multivariate testing, behavioral targeting and personalization, landing page optimization, mobile web optimization, and web performance optimization. With SiteSpect, marketers enjoy unmatched speed and flexibility without the need for ongoing IT involvement. SiteSpect's patent-pending technology and professional services are used by many of the world's leading online businesses, such as Wal-Mart, Staples, Mozilla, JCPenney, MTV, ASOS, Overstock.com, VEGAS.com, and leading financial services companies.

For more information, visit http://www.sitespect.com/ or call 617-859-1900.

Society Consulting

For more information, visit http://www.societyconsulting.com/.

Stratigent

Stratigent offers companies a complete array of customized web analytics services including vendor selection, configuration, testing, analysis, and training. Our dynamic consultants pursue the highest levels of integrity, quality and professionalism in providing superior technical and business recommendations. Our strong relationships with leading solutions allow our consultants to stay abreast of the industry and provide cutting edge guidance.

For more information, visit http://www.stratigent.com/.

Tealium

Tealium is the leading provider of enterprise tag management solutions, serving some of the most demanding clients worldwide. Tealium can be implemented in days instead of weeks or months, reducing tagging costs for organizations. Through the Tealium Tag Management Console, business users can manage their tag implementations in a simple drag-and-drop interface, without further taxing their IT department. Tealium’s solutions lets customers save on IT costs, while improving their analytics, their digital marketing deployments and the performance of their web site.

For more information about Tealium and its solutions, visit: http://www.tealium.com/ or follow the company on Twitter.

Trakken

Trakken is one of the leading consulting companies in Germany. Founded by two ex-Google employees, Trakken focuses on Web Analytics and Conversion Optimization. As a Google Analytics Certified Partner, an Adobe Business Partner, an AT Internet Partner, and Webtrekk Partner, Trakken is well-established in the online marketing area and has consulted many large international clients across all kinds of industries. As part of its web analytics practice area, Trakken provides a variety of services, including: KPI definition, tool evaluation, tool implementation and web analysis. Trakken offers conversion optimization as a full-service approach, with concept, design, development, testing and interpretation all conducted by Trakken.

For more information, visit http://www.trakken.de/.

Viacom Media Networks

Viacom connects with our diverse audiences everywhere they are. As a leading global entertainment content company, we know what our viewers want and proudly deliver it across the globe through television, motion pictures and a wide range of digital media. Media networks includes favorites like BET, MTV, VH1, Nickelodeon, Nick at Nite, COMEDY CENTRAL, Centric, CMT, Spike TV, TV Land, Logo and approximately 160 networks around the world. In addition, digital assets such as Neopets, Addicting Games, BET.com and Quizilla offer compelling and interactive content, providing an even deeper connection with our devoted and focused demographics. Paramount Pictures Corporation offers audiences access to a huge library of top films through brands like Paramount Pictures, Paramount Vantage, MTV Films, Nickelodeon Movies and Paramount Home Entertainment. Fueled by our world-class brands, Viacom serves an ever-growing population of kids, tweens, teens and adults who want their favorite media and entertainment, 24/7.

To lean more, please visit http://www.viacom.com/.

Visual IQ

Visual IQ produces the world’s most powerful cross channel marketing attribution software products. As a pioneer in the space, the company has been offering products since 2006. Its SaaS-based IQ Intelligence Suite reveals cross channel performance insights hidden deep within companies’ marketing data, providing actionable recommendations and optimized media plans to improve marketing effectiveness. These recommendations enable marketers and agencies to adjust their advertising strategies and tactics to significantly increase marketing ROI across their entire marketing mix – both online and offline. The functionality behind these products combines a powerful, user-friendly interface with multi-dimensional fractional attribution science and predictive analytics that clearly and accurately show marketers where opportunities exist for improvement.

Visual IQ was named a leader in both interactive attribution and cross channel attribution by a leading market research firm in 2012, a finalist in the Best Sales & Marketing Intelligence Software category of the 2013 CODiE Awards, and a finalist in the Most Influential Agency/Vendor category of the 2013 Digital Analytics Association Excellence Awards. The company is a member of the Advertising Technology, Data, Public Policy and CFO Councils of the IAB, as well as on the Standards Committee of the Digital Analytics Association.

Visual IQ can be reached at info@visualiq.com or by visiting http://www.visualiq.com/.