WAA Webcast Series - Digital Analytics Association

DAA Webcast Series

2011 DAA Webcast Series Schedule

Digital Analytics Association 2011 Industry Outlook

Did you miss the Outlook Survey Results Webinar?
View the Archived Webinar Replay (Members only)

The results are in for the annual DAA Outlook survey...and you might be surprised to learn what the future holds for the industry! Is spending going to continue to decline, or is there hope on the horizon? Will viral marketing change the game, or will mobile media be the focus in 2011?

Get the answers to your most pressing business questions:

What social media measurement investments do you need to make?
How are others in your industry using web analytics to gain a competitive advantage?
What are they doing to deal with the challenges in today’s economy?
How do current trends stack up to last year’s survey results?

Whether you’re in the business of web analytics, digital marketing, or part of any organization with online initiatives, you'll want to take part in this groundbreaking members-only webcast. So find out tomorrow’s trends today—join this members-only webcast and learn how to make 2011 the best year yet.

This event is produced by the DAA. DAA also acknowledges our sponsor the eMetrics Marketing Optimization Summit, the Official Summit of the DAA!

Upcoming Webcasts

New webcasts are in the works! DAA Members visit DAA’s Webcast Series Archives (see below) for access to past webcasts or slideshows. Another member-only benefit with your DAA membership.

If you have any questions about the DAA Webcast Series, please contact .

Sponsorship Opportunities

If you would like to sponsor a webcast, please contact .

The DAA Webcast Series webcasts are sponsored in part by the eMetrics Marketing Optimization Summit.

All Archived Webcasts

2011

Digital Analytics Association 2011 Industry Outlook

2010

To SaaS or Not to Saas - Making Your Digital Measurement Count with Unica
Practical Social Media Measurement & Analytics with Unica
The Advantages of Raw Data with WebTrekk
Top 5 Changes to Search Marketing Analytics for 2010 with Unica
The Future of Web Analytics is Here…Outlook 2010

2009

Web Analytics for Driving Your Entire Business (not just your Website)
Master the Art and Science of Web Analytics
Web Analytics Lab: Data Warehouse/BI Integration for Predictive Insights
Are the "Analytics” Missing from Your Web Analytics?
Tapping the potential of Web Analytics for Public Sector and Non-Profit Sites
What online marketers can teach offline marketers (and vice versa)
Panning For Gold in Web Analytics Data
Testing, Testing, Testing. Anybody Can Test. So Why Don't You?
The Future of Web Analytics is Here…
The 2008 Member Survey Results

2008

5 Do’s and Don’ts for Behavioral Segmentation, Targeting, & Interactive Marketing
Web Analytics Standards Update: A Common Language for Web Analysts
Measuring Web 2.0 Technologies Part 2
The Job, The Pay: Web Analytics Job Profile and Compensation Survey Results
Understanding Customers Through Data: Web Analytics, Audience and Advertising Measurement
Measuring Web 2.0 Technologies
The Future of Web Analytics is Here...

2007

Taking the Pulse of International Web Analytics
Setting Standards and Making Sense of Web Analytics: Defining Metrics, Measures and KPIs
Money, Jobs and Education: How to Advance Your Career and Find Business Opportunities
"Web Analytics is Easy!" with Eric T. Peterson
Guru Breakfast Recording April 2007

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