In addition to normal course offerings from LunaMetrics, we're debuting two new courses in Google Data Studio and Google Optimize! These workshop-style courses are packing with information on how to launch these products within your own digital marketing plan. Visit our website for more detailed information and course descriptions!
Google Data Studio:
This new course focuses on the free reporting tool, Data Studio, and visualizing data from Google Analytics and beyond. Carefully balancing theory and practice, you’ll spend most of the day in an interactive and collaborative workshop and will leave with professional, completed reports for your website!
This new training introduces Google Optimize, a free tool that can be used for easy website testing. Learn the basics and participate in the live workshop, implementing your very own A/B tests in a sandbox environment and discussing the potential for audience personalization.
Google Analytics 101: Introduction – For the analyst or marketer who is new to Google Analytics.
Google Analytics 201: Intermediate – For the analyst who already knows GA, and wants to take actionable insights to the next level.
Google Analytics 301: Implementation – For the webmaster or IT guru.
AdWords 101: Beginner's Course – For marketers who are new or relatively new to Google AdWords
AdWords 201: Intermediate Level – For marketers with past experience using Google AdWords who are looking for additional optimization opportunities
Google Tag Manager
Google Tag Manager Workshop - For Web Marketers and Website Professionals who want to learn the ins and outs of Google Tag Manager in a hands-on workshop environment