Event Calendar
E-Nor - Online - Google Analytics Core Skills
Date(s): April 17, 2017
Time: 10:00 AM PDT - 12:00 PM PDT
Event Website: https://www.e-nor.com/google-analytics-online-training
This Google Analytics online training course is designed to provide you with the skills that you need to use Google Analytics effectively. Learn the strategies, techniques, and tool features that you need to start gaining meaningful insights and taking real action for improvement – this course will show you how, step by step.
Recordings Delivered To All Registrants
24 - 48 hours after the completion of each session, all registrants will receive:
- session recording
- slides
- key takeaways and exercises
- quiz (to be completed anonymously)
Session 2: Implementation and Customizations
What You’ll Learn:
- Understanding a Pageview Hit
- Google Tag Manager Basics
- Benefits of Tag Management
- Placing the Container Code
- Adding Google Analytics to Google Tag Manager
- Google Tag Manager Triggers, Variables, and Data Layer
- Event Tracking for Video, Offsite Links, PDF Downloads, and Scrolling
- Custom Dimensions to Extend your Dataset
- Cross-Device Reporting
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