AT Internet’s Analyzer NX achieves 2-Star ABCe Accreditation
Thursday, July 22, 2010
Web analytics provider
gains recognition for data collection methods of two metrics: Unique Browsers and Page Impressions
Bordeaux, 20th July 2010
– AT Internet, a leading International
web, mobile and social media analytics company announces its 2-star ABCe
accreditation for its web analytics product Analyzer NX.
ABCe
provides independent auditing and certification of a wide range of digital
media including the accreditation of software, systems and solutions. Owned by the media industry in the UK
& Ireland,
ABCe independently verifies and reportson media performance, providing standardisation
of metrics across print, events, digital and evolving platforms.
There
are two levels of accreditation issued by ABCe.
The first, ‘1-star’ is an associate subscriber scheme which encourages
suppliers to the digital industry to support industry-agreed standards. The
second, ‘2-star’ accreditation level is gained once the member company has successfully delivered auditable data [for a client]
completing an ABCe audit to industry agreed standards and publishing an ABCe audit
certificate.
"We
are delighted to have gained a further endorsement for the AT Internet
technology. Data quality is one of our
core values and being accredited by ABCe helps us to prove just how seriously
we take it.” said Nicolas Babin,
Chief Operating Officer at AT Internet.
Richard Foan, MD ABCe comments "As an
industry-owned organisation, ABCe’s primary role is to facilitate the
development of industry wide best practices and to ensure the compliance of
suppliers to those standards. ABCe
welcomes the commitment of its member companies in adopting industry-agreed
best practice for the benefit of their own organisations as well as the
industry as a whole. We are delighted
that AT Internet has joined our ever growing list of accredited suppliers.”
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About AT
Internet / Company profile
AT Internet is a leading independent Web and mobile
analytics solution provider, established in 1995
and with offices in 10 countries worldwide. AT Internet prides itself on its
customer centric approach and is able to boast 3,500 clients many of whom are
widely recognised brands.
Currently measuring 350,000 Web sites, AT Internet
has several awards and distinctions to its name including the 2009 Platinum Distinction for European Seal of
E-Excellence 2009 awarded at CeBIT
in Hannover, these distinctions
underpin AT Internets core values of trust and integrity.
AT Internet offers a robust and reliable best of
breed SaaS Web and mobile analytics platform and partners with industry leaders
to offer a complete solution to enhance your marketing intelligence and
business effectiveness.
www.atinternet.com
Claire Thatcher on behalf of AT Internet UK
Phone: +44 7956 315 725
Email: claire.thatcher@atinternet.com
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