Chapters

A local chapter is an extension of DAA and now it's right in your home town. Think of it as an educational branch office of the association.

Because chapters are actually part of DAA - not separate organizations - local organizers can avoid the hassle of incorporating, getting an IRS determination as non-profit, filing taxes (even if a non-profit does not pay taxes it still has to file a return) and other government reports. Being involved in a local DAA Chapter is a perfect way for members to enhance their career by:

  • Developing skills you can use in your professional life
  • Becoming more involved in the local community
  • Networking with other digital measurement professionals
  • Furthering your own career while helping others to the same, and
  • Encouraging knowledge-sharing through educational programs

Below is a listing of the current Chapters available to DAA members.  Members must be logged in first, and then may join a chapter by registering on the My Committees page for the chapter they are interested in. 

We look for a minimum amount of DAA members and non-member contacts in any potential Chapter city in order to ensure its success. If you are interested in starting a local Chapter, please contact the membership office to see if your city meets this threshold. 

Atlanta

Chapter Officers:

  • Eric Richter, Keystone Solutions
  • Jana Pedersen, Search Discovery
  • Mark Redfern, Atlanta Digital Marketers
  • Rhonda Jones, Ask Y Digital Analytics, LLC

Austin

Chapter Officers:

  • Ana Cardenas, IBM Watson Customer Engagement
  • Chitra Iyer, Kairoz Partners
  • Nishchay Mathur, Course5 Intelligence

Boston

Chapter Officers:

  • Adam Ribaudo, Noise to Signal
  • Lu Wang, Komodo Technologies
  • Alex Langshur, Cardinal Path

Chicago

Chapter Officers:

  • Ella Nguyen, Bounteous
  • Dan Vivaldelli, InfoTrust, LLC
  • Barbara Kalicki, InfoTrust, LLC
  • Braden Carlson, Accenture

Dallas

Chapter Officers:

  • Keefe Wong, JC Penney
  • Anne Saylor, Hilton
  • Darrel Pyle, IBM

Washington, DC

Chapter Officers: 

  • Sara Hoffman, Blast Analytics & Marketing
  • Joe Miscavige, PBS
  • Emily Patterson, Bee Measure
  • Marissa Goldsmith, Goldsmith Interactive

Denver

Chapter Officers:

  • Leo Chen, Location3
  • Jana Pedersen, Search Discovery
  • Caitlin McCluskey, Cardinal Path

Los Angeles

Chapter Officers:

  • Kerry Hew, Syntasa
  • Mike Harmanos, Blue Acorn iCi

Minneapolis/St Paul

Chapter Officers:

  • Dan Bahn, Corporate Image Group
  • Jessica Hose, Thrivent Financial
  • Lynn Lanphier, U.S. Bank
  • Brett Patterson, Siteimprove

New York City

Chapter Officers:

  • Randal Ries, IBM
  • Rafael Lopez, Huge
  • Hannah Hutchison, Neo Media World

Philadelphia

Chapter Officers:

  • Bruce Segal, Vanguard
  • Danny Laws, DaBrian Marketing Group, LLC
  • Nikki Maloney-Ballard, Hero Digital

Raleigh

Chapter Officers:

  • Reid Bryant, Blue Acorn iCi
  • Sudipta Dasmohapatra, Duke University
  • Samuel Itin, Cognetik
  • Haroon Abbu, Bell and Howell

Salt Lake City

Chapter Officers:

  • Heather Aeder, Pepperjam
  • Craig Scribner, Claravine

San Francisco

Chapter Officers:

  • Charles Davis, Blast Analytics & Marketing
  • Krista Seiden, KS Digital, LLC
  • Brian Brooks, Adobe

Seattle

Chapter Officers:

  • Kajoli Tankha, Microsoft
  • Peter Symuleski, NBCUniversal
  • Amy Wilder, EY
  • Tapabrata Bhattacharya, Course5 Intelligence

Toronto

Chapter Officers:

  • Baris Akyurek, TRADER Corporation
  • Jose Davila, ClickInsight
  • Sarah Hendriks, Siteimprove

Vancouver

Chapter Officers:

  • Njeri Watkins, Digital Due Diligence Solutions
  • Sarah Viala, Cardinal Path
  • Damon Gudaitis, Caret Juice Marketing
  • Kasey Bayne, DataTrue

DAA Germany Affiliate (Germany, Switzerland, Austria)

Chapter Officers:

  • Timm Peters, Digital Motion
  • Karsten Wesch, Analytics Consultant