A local chapter is an extension of DAA and now it's right in your home town. Think of it as an educational branch office of the association.

Because chapters are actually part of DAA - not separate organizations - local organizers can avoid the hassle of incorporating, getting an IRS determination as non-profit, filing taxes (even if a non-profit does not pay taxes it still has to file a return) and other government reports. Being involved in a local DAA Chapter is a perfect way for members to enhance their career by:

  • Developing skills you can use in your professional life
  • Becoming more involved in the local community
  • Networking with other digital measurement professionals
  • Furthering your own career while helping others to the same, and
  • Encouraging knowledge-sharing through educational programs

Below is a listing of the current Chapters available to DAA members.  Members must be logged in first, and then may join a chapter by registering on the My Committees page for the chapter they are interested in. 

We look for a minimum amount of DAA members and non-member contacts in any potential Chapter city in order to ensure its success. If you are interested in starting a local Chapter, please contact the membership office to see if your city meets this threshold. 


Chapter Officers:

  • Mark Redfern, Atlanta Digital Marketers
  • Rhonda Jones, Ask Y Digital Analytics, LLC
  • Eric Richter, Independent Consultant


Chapter Officers:

  • Ana Cardenas, The Select Group
  • Chitra Iyer, Kairoz Partners
  • Nishchay Mathur, Course5 Intelligence


Chapter Officers:

  • Adam Ribaudo, Velir
  • Lu Wang, Komodo Technologies
  • Alex Langshur, Cardinal Path


Chapter Officers:

  • Ella Nguyen, DocuSign
  • Dan Vivaldelli, InfoTrust, LLC
  • Barbara Kalicki, InfoTrust, LLC
  • Braden Carlson, Accenture


Chapter Officers:

  • Keefe Wong, Verizon
  • Anne Saylor, Blue Acorn iCi
  • Darrel Pyle, IBM

Washington, DC

Chapter Officers: 

  • Sara Hoffman, Blast Analytics & Marketing
  • Joe Miscavige, PBS
  • Emily Patterson, Bee Measure
  • Marissa Goldsmith, Goldsmith Interactive


Chapter Officers:

  • Leo Chen, Location3
  • Jana Pedersen, Search Discovery
  • Caitlin McCluskey, Evolytics

Los Angeles

Chapter Officers:

  • Michael Aragon, AdMedia

Minneapolis/St Paul

Chapter Officers:

  • Dan Bahn, Corporate Image Group
  • Jessica Hose, Thrivent Financial
  • Lynn Lanphier, U.S. Bank
  • Brett Patterson, FFW

New York City

Chapter Officers:

  • Hannah Hutchison, Neo Media World
  • Janelle Olmer, Acronym


Chapter Officers:

  • Bruce Segal, Vanguard
  • Danny Laws, DaBrian Marketing Group, LLC
  • Nikki Maloney-Ballard, Hero Digital


Chapter Officers:

  • Samuel Itin, CM Group
  • Haroon Abbu, Bell and Howell
  • Tusharadri Mukherjee, Lenovo

Salt Lake City

Chapter Officers:

  • Heather Aeder, Pepperjam
  • Craig Scribner, Claravine
  • Eric Hansen, Western Governors University

San Francisco

Chapter Officers:

  • Charles Davis, Blast Analytics & Marketing
  • Prolet Miteva, DocuSign
  • Krista Seiden, KS Digital, LLC
  • Brian Brooks, Adobe


Chapter Officers:

  • Kajoli Tankha, Microsoft
  • Peter Symuleski, NBCUniversal
  • Tapabrata Bhattacharya, Course5 Intelligence


Chapter Officers:

  • Baris Akyurek, TRADER Corporation
  • Jose Davila
  • Sarah Hendriks, Siteimprove


Chapter Officers:

  • Njeri Watkins, Digital Due Diligence Solutions
  • Sarah Viala, Cardinal Path
  • Damon Gudaitis, Caret Juice Marketing
  • Kasey Bayne, VRIFY