Compensation Survey

DAA Compensation Report

DAA launched a new compensation survey in April 2022 and we are currently analyzing the results. Sponsored by InfoTrust, the survey seeks to measure compensation levels, identify typical benefits, and determine to what degree various factors drive your earnings and perceived value with employers, in the US and internationally. 

All survey participants, including DAA members and non-members, will receive a FREE copy of the final report (a $499 value) once completed, so be sure to check back soon! 


You can also download the full compensation reports from 2016 and 2020, or preview the 2020 report below.


Download a Free Preview of the 2020 Report


A special message from our sponsor:

At InfoTrust, our team takes our core values of respect and diversity seriously. That's why we chose to sponsor the Digital Analytics Association's Compensation Study to help provide visibility into the real payscale of our industry. Our hope is that companies will use this information to create fair compensation plans for analytics professionals across their organization, regardless of employees' gender, race, or ethnicity. We will be using this data to evaluate our own pay structure, with an aim of increasing fairness and mitigating unintentional biases. Thank you so much to the DAA for providing InfoTrust with the opportunity to sponsor this industry study. 
About InfoTrust
InfoTrust is an end-to-end digital analytics consulting, customer data governance, and technology company. We are a certified Google Marketing Platform Sales Partner and Google Cloud Partner. InfoTrust works with many of the world's most recognizable brands. From Los Angeles to Dubai, we specialize in online measurement architecture for multi-brand companies, breaking down silos and validating data to ensure teams have the confidence to make data-backed decisions for their businesses.
Our team specializes in serving three primary industries: consumer packaged goods (CPG), retail, and news and media. Above all else, we help brands make confident decisions based on better data.

Thank You to Our Sponsor: