Discounts for DAA Members on Events

As a DAA member, you can use the links below to access the discount codes and links for events, conferences, research and more from around the globe. More are added regularly, and the events are listed in our newsletter monthly.

DAA Symposia

The DAA Symposia bring world class speakers to where digital analytics professionals are located and makes it more convenient, less expensive, and less time away from the office to learn from experts whom they would not normally be able to hear in person.  Members receive a discounted registration fee of $50 per person while non-members may register for $95 per person.

The DAA is pleased to extend a 20% discount off the registration fees for groups of 5 or more from DAA Corporate Member Companies.

DAA Essential Series

DAA members receive a 20% Discount on the Essential Series at eMetrics Summits!

The DAA Essential Series are interactive, discussion-based learning opportunities built around the concept of critical thinking – the evaluation and reflective examination of data.  The goal of these sessions is to help creators and users of digital activity reporting generate analytical output that enables new insights, and then use these insights to drive positive business change. These classes are non-technical / not about the tools; some experience with basic web analytics reporting is recommended.

eMetrics Summit

The Official Summit of the DAA
DAA members receive a 10% Discount off all eMetrics Summit events! (To receive your discount, indicate you are a DAA member at registration. Your membership will be verified and if you are not a current member you will be contacted by the eMetrics registration office.)eMetrics summit

The eMetrics Summit, the Official Summit of the DAA, provides a dialogue between senior marketing executives, expert market analysts, focused technologists, vendors and members of the press about best practices, tools and techniques to appraise and optimize successful marketing programs. For more info on the conference go to:

Predictive Analytics WorldPredictive Analytics World

Predictive Analytics World is the business-focused event for predictive analytics professionals, managers and commercial practitioners. For more info on the conference go to:

DAA Web Analyst Certification Program™

Certification places professionals with the credential apart from those without it. DAA Certified Web Analysts™ demonstrate a commitment to the profession and a desire to reach the highest standards. Read more about the benefits of Certification.

The DAA CWA exam is offered in an Internet-Based Testing format. To improve the testing experience for certification candidates, the CWA exam is now administered on an internet-based testing platform. Get details about application requirements.

  Certification Fee Exam Retake Fee
Non-Members $795US $99US
Corporate Members* 4 per year for each US$3,000 in DAA membership dues, paid annually*** ($795 value per exam) $99US
Professional & Academic Members $635US $99US

Apply to become a Certified Web Analyst™.


DAA and UBC Award of Achievement in Web Analytics

Looking for an Education in Web Analytics? The award winning DAA-UBC Award of Achievement in Web Analytics is now being offered through the University of British Columbia. DAA members receive a special member rate. The only educational program of its kind! Get more details and a schedule of programs on the UBC website.

Get the discount process ($85 off each course) and code.

Certificate in Web Intelligence at UBCRegister for the Certificate in Web Intelligence – discounted registration to DAA members!

As the continuing education branch of the University of California, Irvine, UC Irvine Extension is dedicated to providing a transformative university-level learning experience for our students. We maintain more than 35,000 enrollments each year among our diverse local, corporate, regional, and global audiences, in thousands of exciting course and program areas.

For more information, please visit UCI's website about the Certificate in Web Intelligence or download the PDF brochure.

Get the discount process (10% off eligible courses) and code.