Event Calendar

Thursday, April 22, 2021

DAA Toronto/Vancouver Chapter Event | The Big Shakedown - The Upcoming Personal Data and Privacy Changes in Canada, a discussion with St├ęphane Hamel

Start Date: 4/22/2021 6:00 PM EDT
End Date: 4/22/2021 8:00 PM EDT

Venue Name: Zoom

Organization Name: Digital Analytics Association

DAA Membership Team
Email: info@digitalanalyticsassociation.org
Phone: (781) 876-8933

Thursday, April 22 | 6:00 PM - 8:00 PM ET

The Governments of Canada and Quebec are both in the process of updating privacy laws giving Canadians protections similar to those enjoyed by EU citizens. California is rapidly adapting increasingly strict privacy laws and the US is starting to awake to the needs for personal data protections.

Safari, Firefox, Brave, and even Chrome are changing the rules for cookie use to protect their users from tracking while Apple’s operating systems are layering further protections.

In this complex and rapidly evolving digital data environment, join the Digital Analytics Association Toronto and Vancouver chapters for a Q&A session on privacy and personal data with digital analytics consultant, Desjardins/Equifax whistleblower, and #NoConsentNoTracking advocate Stéphane Hamel.

Register now so you can submit and vote on questions for Stéphane.

Following the Q&A session meet and network with your peers in a personal data mystery breakout session.

The Mystery?

Someone received some dangerously bad data. You don’t know who. Thanks to some lax personal data controls, you do have their recent browser history.

Using this browser history, your wits, and all that the Internet has to offer, track down who received this dangerously bad data.

6:00 PM: DAA Welcome
6:05 PM: Q&A with Stéphane Hamel
7:00 PM: Data Mystery Breakout
7:40 PM: Wrap up

This event is FREE!

Anywhere through Zoom.


Stéphane Hamel

Stéphane Hamel is a digital analytics consultant, program director for the Faculty of Business Administration at Laval University, and a prolific contributor to the community and practice of digital analytics:

  • He developed WASP (Web Analytics Solution Profiler), an early crawler and tag analysis tool
  • He created the Digital Analytics Maturity Model that is used by many of the most accomplished agencies in the world
  • He developed Da Vinci Tools, a Chrome browser extension for marketers and analysts acquired by SuperMetrics
Stéphane is a prolific speaker on privacy and analytics on top of his Desjardins/Equifax revelations. He is a leading advocate for stronger privacy practices in the global analytics community currently evangelizing #NoConsentNoTracking and developing ethical guidelines in collaboration with the analytics and marketing community.

Online Registration

Registration is Closed
Closed: 4/22/2021 7:30 PM

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