Event Calendar

Wednesday, June 12, 2019

DAA & Ebiquity Webinar | Patchy preparation for GDPR shows U.S. businesses are unprepared for new legislation

Start Date: 6/12/2019 12:00 PM EDT
End Date: 6/12/2019 1:00 PM EDT

Venue Name: Online

United States 

U.S. companies have only taken small steps to protect consumer data since the advent of the EU’s new General Data Protection Regulation (GDPR) in 2018, and substantial work remains to prepare for the forthcoming California Consumer Privacy Act (CCPA).


Ebiquity and the Digital Analytics Association (DAA) fielded a survey on GDPR in late 2018, and will share the main findings and provide a series of recommendation and opportunities brands have to use personal data privacy to build a trusted relationship with their customers.


In this webinar, you will learn:

  •  Insights on the results from a survey fielded by Ebiquity and the Digital Analytics Association (DAA)
  • How U.S. companies have responded to GDPR a year after its introduction
  • The implications for compliance with the imminent arrival of new US data privacy legislation
  • 7 steps to ensure your compliance with the upcoming regulations



Jim Mason - Sr. Partner, Ebiquity

Ian Thomas - Chief Data Officer, Publicis Spine & Digital Analytics Association Board Member