Start Date: 9/17/2019 12:00 PM EDT
End Date: 9/17/2019 1:00 PM EDT
The next DAA CMLF meeting will be held on Tuesday, September 17th at 12:00pm.
What new tools are you try out? testing? working with? In our September Corporate Member Leadership Forum, we'll be discussing the analytics tools that offer promise, those that promised too much, and those that were we hope come along soon. Join us to find out what's worth the effort and what still isn't ready for prime time. The entire Marketing Technology
Landscape Supergraphic (2019) is open for discussion. What's working for you?
Speaker: Melinda Byerley, Timeshare CMO
Melinda is a serial entrepreneuer and founding partner of Timeshare CMO. SHe is a pioneer of growth marketing in Silicon Valley, where she's held marketing and e-commerce leadership roles at companies such as PlantSense (sold to Parrot), Linden Lab/Second Life, eBay, PayPal, and Checkpoint Software. Melinda's professional specialties are marketing analytics, campaign attribution, and budget allocation. She is also a storyteller and content marketer who contributes to VentureBeat, GrowthHackers.com, The Growth Marketing Conference, and is a guest lecturer at Cornell University and Babson College. Melinda holds an MBA from Cornell University in Finance and a BFA in Drama from Illinois Wesleyan University. When she's not working, Melinda enjoys speaking truth to power on Twitter (@mjb_sf), running, traveling, and writing.
Registration for this event is open to Corporate Member Leaders only. You will recieve a confirmation email containing the call-in information upon registering.