2013 Symposiums Rolling Out!
Friday, January 04, 2013
Posted by: Suzanne Carter-Jackson
2013 is the year for Symposiums – with one scheduled almost every month (or sometimes 2x/month!), this is your chance to experience why these events are so popular. Learn from an esteemed slate of presenters on current analytics topics, and enjoy a chance to network with others in your local area!
You can also take the DAA Certified Web Analyst™ Exam in person prior to the start of each Symposium (application required).
Sponsorship opportunities are available for all 2013 Symposiums – sponsor 3 or more and receive the Series Discount. Corporate members receive additional discounts! Contact Mike Levin for more information.
Our main Symposiums page has all the most up-to-date information and links to the individual Symposiums, to all the past Symposiums, and to all available archived Symposiums.
The Digital Marketing Challenge (and Opportunity)
How Mobile, Big Data & Attribution Shape Multi-Channel Analytics
DAA Los Angeles Symposium
Sheraton del Fina, Los Angeles
Thursday, January 31, 2013
Kick-off 2013 with this fascinating event that captures all of the latest trends in Digital Analytics. From the growth of mobile usage to the use of big data and attribution modeling, this in-depth half-day seminar is certain to keep you on the edge of your seats. Each speaker will isolate one of the key findings for 2013 and enable attendees to start their analytical year with a well-defined measurement strategy.
Members - $10
Non-Members - $50
Sponsored by tealium and UC Irvine.
Digital Analytics in the Real World
DAA Austin Symposium
Westin Austin at the Domain
Tuesday, February 12, 2013
This third annual DAA Austin Symposium will be a half-day event filled with engaging discussions about digital analytics in the real world. In addition to hearing from compelling keynote speakers, Austin-area professionals will engage in specific breakout discussion sessions to talk about real-world struggles and opportunities we’re facing in the field of digital analytics and optimization.
Discussions will include a range of topics related to Marketing, Segmentation, Conversion Optimization, Testing Strategy, Tag Management, Big Data and others. We’re currently accepting self-nominations for discussion topics and moderators. Think you have a great topic to discuss? Send an e-mail to daa.austinchapter@digitalanalyticsassociation.org.
Members - $10
Non-Members - $50
Multi-Channel Analytics and Attribution Members
DAA Dallas Symposium
University of Texas at Dallas, Naveen Jindal School of Management
Thursday, February 28, 2013
The inaugural Dallas Symposium will focus on Multi-Channel Analytics and Attribution with panel discussions on Attribution and Incrementality in a Cross Channel World, Tips, Tricks and Lessons Learned in Cross Channel Analytics, Social Analytics and Attribution and Tag Management Systems and Multi-point Attribution. Confirmed speakers from Google, The Richards Group, Target Marketing, GolinHarris, and ShopSavvy.
Members - $10
Non-Members - $50
Sponsored by tealium.