Digital Analytics Association Opens Nominations for 2015 Awards for Excellence

Thursday, December 18, 2014  
Posted by: Administration

WAKEFIELD, Mass. – Dec. 18, 2014 -- Nominations are now being accepted for the Digital Analytics Association’s (DAA) fifth annual Awards for Excellence. Nominations for the program, which honors outstanding contributions to the field of digital analytics, close January 12, 2015, and they are open to both DAA members and non-members. The DAA is a non-profit organization working to enhance the skills of analytics professionals through professional development and community.

Nomination categories for the 2015 Awards for Excellence are:

  • Digital Analytics Rising Star (Individual)
  • Practitioner of the Year (Individual)
  • Most Influential Industry Contributor (Individual)
  • New Technology of the Year (Group)
  • Most Influential Agency, Vendor or Group (Group)

After nominations close, award finalists will be determined by votes from the DAA's 5,000-plus members. Recipients of the awards will then be selected by a panel of distinguished judges, including DAA leaders, industry experts and media influencers.

The finalists will be honored and the five recipients will be announced at the 2015 DAA Awards for Excellence Gala on April 1, 2015 in San Francisco, during the 2015 eMetrics Summit, the Official Conference of the DAA.

2014 award recipients were Krista Seiden of Google (Digital Analytics Rising Star), Adobe (Most Influential Industry Agency/Vendor), Justin Cutroni of Google (Most Influential Industry Contributor), comScore's Digital Analytix Multi-Platform and Tealium's AudienceStream (tied for New Technology of the Year), and David Booth of Cardinal Path, Practitioner of the Year.

The awards program and the Gala are supported by the DAA's generous sponsors; sponsorships with a range of benefits are still available.

About the Digital Analytics Association (DAA)
The DAA is a not-for-profit, volunteer-powered association that helps its members enhance their professional skills through education, community, research and advocacy. The DAA was founded as the Web Analytics Association in 2004. The organization has more than 5,000 members worldwide, representing 40 countries and a broad spectrum of expertise. For more information about the DAA, or to become a member, visit the DAA website at


Media Contact:
Judith Vanderkay
+1 781-876-6208