DAA Philadelphia Symposium 2017

DAA Symposium Chicago 2017

Philadelphia Symposium

Thursday, October 19, 2017

Drexel University
3210 Chestnut Street    
Philadelphia, PA 19104

Agenda in development. Check back for updates..

Ethics in Analytics

It’s up to us as individuals, and our own ethical standards, to decide which part of a data story -- favorable, neutral, or unfavorable -- to tell. At best, these practices hide land mines, and prevent defusing them. At worst, they lie about the data and misstate financial performance. Some analysts and business leaders comply. Others want to learn how best to handle that pressure.

Through info-packed presentations and breakout sessions, you’ll learn:

  • How to determine if data, calculations, analysis, visualizations, and conclusions are trustworthy or skewed
  • How analysts determine their responsibility to represent data accurately and honestly
  • Suggestions on how best to handle situations in which you’re asked to report information contrary to what the data tells you
  • How to educate yourself and your stakeholders on how and why an analytical approach is valid and provides the best information to make the optimum business decision

This symposium is critical for anyone who produces and supplies analysis to those who consume and make business decisions based on reports or analysis.


Members of the DAA: Early Bird $50 | Standard $75
Non-Members: Early Bird $95 | Standard $125
Students: 75% off. Please contact us to receive the discount code to register as a student.
(Early bird cutoff is September 19th, 2017)


Not a DAA Member? Join today to save on your Symposium Registration!

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Bringing your whole team?
The DAA is pleased to extend a 20% discount off the registration fees for groups of 5 or more. Please contact us to receive the group discount code to register your group.

Cancellation and Refund Policy:
No refunds will be given for cancellations received after September 19th, 2017. Cancellations received in writing prior to September 19th, 2017 will be refunded 50% of the registration fee paid.


One Star

Google Analytics 360 Suite IBM


EY Society


Sponsorship Opportunities

Interested in sponsoring the 2017 Philadelphia Symposium? Download the sponsorship opportunities prospectus or contact Brooke Weldon for additional information to secure your spot at an upcoming Symposium!

You can also learn more about Digital Analytics Association Symposium sponsorship opportunities here.