DAA Philadelphia 2019
Science History Institute
315 Chestnut Street
Philadelphia, PA 19106
Agenda subject to change
|
Time |
Session Title / Abstract & Speaker |
|---|---|
| 12:15pm - 1:00pm | Registration |
| 1:00pm - 1:10pm | Welcome Remarks |
| 1:10pm - 1:50pm | The PICA Protocol™: Your Prescription for Healthy, Actionable Data Storytelling
Are your data visualizations inspiring action or obscuring your valuable insights? If your stakeholders are falling asleep instead of singing your praises, you may not have the tools to deliver data stories in an actionable way. This session will empower you with a powerful, proprietary data storytelling methodology that informs decisions, sparks ideas, inspires action, and makes YOU indispensable. If you’re ready for your valuable insights to get noticed and acted upon, this is the talk for you. Lea Pica |
| 1:55pm - 2:35pm | Women in Analytics Session: Data for Impact: Bringing Insights to the Business
Bringing insights to a business and making data a core part of business operations is not just about the technical aspect, or even the data itself. In order for insights to have business impact, data needs to be positioned to the stakeholders and users in language that resonates and in a way that makes the benefit clear to them, and there needs to be an opportunity to provide feedback to improve and meet changing needs. In this session, Jennifer will reinforce the importance of keeping the “human” at the center of bringing insights to the business and highlight the key actions an Insights team should take to do this. Co-sponsored by: Jennifer Brett, PhD |
| 2:40pm - 3:15pm | Networking Break |
| 3:20pm - 3:30pm | Introduction to Digital Analytics Association
Marilee Yorchak, CAE |
| 3:35pm - 4:05pm | Interactive Roundtable Session
Join your colleagues for a facilitated, but informal interactive exchange of ideas of various issues and topics in analytics. |
| 4:10pm - 4:50pm | Session Title to be Announced |
| 4:55pm - 5:00pm | Closing Remarks & Raffle |
| 5:00pm - 6:00pm | Networking Reception
Mix and mingle with your digital analytics peers, and our symposia sponsors. Beer, wine and refreshments will be served. |
Cost:
| Regular | Early Bird (before March 27, 2019) | |
|---|---|---|
| DAA Members | $75 | $50 |
| Non-Members | $125 | $95 |
| Students* | $40 | $40 |
*This discount applies only to students enrolled full-time in an accredited university program. Please contact us to receive the discount code to register as a student.
DAA Account Registration
If you are a current DAA member and/or have an existing DAA account, please use this link to register.
Fast Pass
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No Account?
A DAA account will provide you with the best user experience and access to your history. It will also mean faster registration process in the future.
Bringing your whole team?
The DAA is pleased to extend a 20% discount off the registration fees for groups of 5 or more. Please complete this form to receive the group discount code to register your group.
Cancellation and Refund Policy:
No refunds will be given for cancellations received after March 27, 2019. Cancellations received in writing prior to March 27, 2019 will be refunded 50% of the registration fee paid.
Partner:
Women in Analytics:
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Interested in sponsoring the 2019 Philadelphia Symposium? Download the sponsorship prospectus or contact Matt Dirks for more information.
You can also learn more about Digital Analytics Association Symposium sponsorship opportunities here.