University Members

The DAA is proud to have the support and participation of Universities with programs in digital analytics. The new membership type launched in 2015 gives Universities access, marketing exposure and more to the digital analytics industry. Read more about what the new membership entails to enhance your student’s studies and careers and grow your faculty’s network and education.


The Marriott School of Business at Brigham Young University

The Marriott School of Business is located at Brigham Young University, the largest privately owned, church-sponsored university in the United States. The school’s mission is to prepare men and women of faith, character and professional ability for positions of leadership throughout the world. Approximately 3,300 students are enrolled in BYU Marriott’s fourteen graduate and undergraduate programs that include robust coursework and innovative experiential learning opportunities in digital analytics.

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Golden Gate University

Golden Gate University has been educating working professionals for over 100 years. For the second consecutive year we are ranked the #1 university in the United States for adult learners (+25). We are recognized for our professionally focused approach to education , with coursework based on workplace challenges. Online, face-to-face, evening, cohort-base, and weekend classes offer unparalleled flexibility to pursue a degree at your own pace.

Visit us at to learn more about our Business Analytics Programs: MS in Business Analytics, MBA/Business Analytics concentration, MS in IT Management/Business Analytics concentration and, the BS in Business/Data Analytics concentration.


University of Utah

The Master of Science in Business Analytics (MSBA) is the first of its kind in Utah. The program will give students advanced knowledge in both analytics and management, preparing them to enter the robust world of ‘big data.’ A hands-on focus in the curriculum, three-credit hour capstone project and one-on-one career coaching will ensure students have the tools they need to compete in the analytics industry.