White Papers - Archives

DAA's free white papers contain a wide variety of topics that help digital analysts understand complex strategies, solve problems, and make decisions. Presented by DAA Sponsors and Corporate Members, these papers feature leading industry analysts and cover various hot topics in digital analytics.

DAA Corporate members are encouraged to share industry white papers. If you're a corporate member and want to contribute a white paper to the list below, please send us the link to your content at membership@digitalanalyticsassociation.org.