Women in Analytics Community

What it is: 

A community open to all DAA members who are interested in supporting gender equality within the profession and helping female analysts thrive.

WiA Mission:  What do we want to do?

Provide education, advocacy, and influence in order to increase understanding and activate resolution of issues facing women in analytics.

WiA Vision:  What kind of world do we want to see?    

An analytics profession that supports gender equality.

How WiA connects:

  • Quarterly Calls the 1st Thursday of every third month.  
  • A blog to showcase women who are successful analysts and to highlight issues important to females in this profession.
  • Thought Leader Conversations brought to you by Women in Analytics
  • If you have ideas for topics that you would like to see covered or if you have someone who you think should be spotlighted, please contact Erin Lambertz.

The DAA Mentoring Program
founded by WiA

If you are a professional in the digital analytics industry committed to growing as an analyst and advancing your career, you are a perfect fit to enroll in the DAA Mentoring Program.

DAA's expanded mentoring program is open to all DAA members who wish to strengthen their skills and competencies in the thriving analytics profession. We invite all interested members to participate as mentees and mentors. Is there an area in which you excel and another area where you may need help? You can sign up as both a mentee and a mentor at the same time!

Mentors will be guiding analysts and digital marketers who are ready to take on the next stage of their career.

Learn more and enroll in the program today!

Contact elambertz@digitalanalyticsassociation.org with questions.

We hope you will take advantage of this exciting opportunity to forge new relationships, gain expert guidance and collaborate with professionals across the thriving digital analytics industry.

Compensation Survey

DAA has launched a NEW compensation survey and needs your participation in gathering data to help our industry! Learn more and participate today.

You can still download the 2022 Compensation Report in the meantime. The report gave us new insight into the digital analytics industry, seeking to measure compensation levels and identify benefits levels along with other various factors. The report is FREE for all DAA members and anyone who participated in the survey.

What's Missing?

What is missing from WiA? Well, if you are not a member yet - you. We welcome all DAA members to join us – women and men.


Current Sponsors

Sponsorship Opportunities

Interested in sponsoring the DAA Women in Analytics Community? Please contact Matt Dirks, Director of Sponsorships.

You can also learn more about Digital Analytics Association sponsorship opportunities here.